250 million in 11 months using integration marketing
February 20, 2010 by Christian · View Comments
What I’m about to share with you could seriously change your financial future in a positive way…
Wait let me rephrase that.
What I’m about to share with you, directly led to over $250 million in sales for one of my clients in less than 11 months.
Okay, I don’t expect you to believe me, and I know that’s a bold statement so let me give you little background.
I’ll also fill you in on my latest marketing project (these are the same tactics that I used in creating the $250 million in sales for my client) that I’m working on with Mark Joyner, the legendary marketer and business building expert.
I’ll keep this short as possible while explaining this very powerful, “integrated” way of marketing yourself, your idea or your existing product or service.
As you know, I specialize in doing joint venture deals. I connect supply and demand chains, create new relationships, products and services and ethically use underutilized assets of other people, companies, networks, etc as distribution channels to create, automated profit centers.
I know that’s a mouth full, and it may sound confusing, but stick with me.
A little background first…
You see, leveraging existing relationships and trust of other people can literally cut years off of the time that it would take you to create these relationships and trust networks by yourself. It’s one of the primary tactics that top level marketers and entrepreneurs, from one-man startups to international corporations have used to launch and expand their businesses for the last 200 years.
If you can tap into these types of existing relationships (and I’ll show you how), the time it will take you to start earning more money from your business (or start a new one) will be reduced by weeks, months and years. This is a proven fact that I personally witnessed week in and week out since I (unknowingly) started doing joint ventures back in 1989 at the will age of 19.
You’ve been on my list, RSS feed or read by regular blog posts, so you know that I try to push out high-quality, joint venture based information on a regular basis to give you proven ideas, tips, tactics and strategies that I’ve personally used to create millions of dollars for my clients over the years. Hopefully, I’ve earned your respect and most of all your trust in directing you towards being more profitable in your business using joint venture marketing techniques.
Okay, so maybe you know this already. You know about the power of leveraging other people’s underutilized assets. You’ve heard how joint ventures can quickly turn into profits. But, I’m willing to bet that you have not successfully executed a joint venture relationship as of yet.
Let’s take this one step deeper. There is a subcategory to doing joint ventures that allowed me to “integrate” my clients services directly into the existing sales process of another company for no upfront, out-of-pocket costs and with very little risk. In fact, the entire process was set up with a phone call and one face-to-face meeting.
So let me help you take the next step and introduce you to the specific way of setting up profitable joint venture deals through a process called “integration marketing”. In short, integration marketing literally allows you to integrate or insert your existing product or service into the existing sales process of a related product or service.
Integration marketing techniques have been used by some of the world’s most famous companies including Microsoft, McDonald’s, HP and Wal-Mart, but don’t let that intimidate you or send you down the ” this won’t work for me” highway. It works just as well for small start-ups and entrepreneurs at home in their pajamas. The same tactics apply regardless of the size of your company. It works if you are one man or woman show or if you manage a complex international corporation with thousands of employees.
My latest project has connected me with the legendary marketer, Mark Joyner. Mark has written an entire book on the subject of integration marketing. He’s taken the concept and broken it down into bite sized, easy to understand concepts that make it easy to understand and apply these integration marketing tactics to your own business. He’s even come up with a method based on “predicted math” that you can use to ensure the highest probability of success when you apply these integration marketing methods.
My next post will give you specifics of how you can start increasing your profits using these integration marketing techniques.
8 Ways To Use Promotional Products Online
November 25, 2009 by article_marketer · View Comments
Reward Your Best Affiliates Take it into consideration to thank your top affiliates by providing them a promotional product. This shows them that you really appreciate and be grateful for the fact that they promote your products. You can assign gifts to your affiliate partners when they reach a certain purpose,or you can give gifts to youor top affiliates during the holidays. By rewarding your affiliates, you build a stronger relationship with them. They will thank you by continuing to promote your business.
Thank Your Loyal Customers Just like thanking your top affiliates, you should also consider thanking loyal customers( houston custom shirts ). You can express gratitude to customers that repeatedly by your products, customers who buy your high-ticket items, or both! Promotional items will make your clients known that the relationship you share with them is fairly significant to you. Create a competitive advantage due to increased competition is tougher than ever, online competition.
To indicate that you are different from your competitors ,you can make use of promotional items as the way. Instead of appearing as “just another company”, you can demonstrate that you are unique. When someone receives a promotional item from you they are more likely to remember you over your competition. Promote a New Product If you are launching a new product, you can capture your audience attention and publicize it by using promotional items.
At the very least, you should send a promotional item to your top customers( houston custom shirts ) when a new product comes out. You might also want to consider sending items to your top affiliates too if you have a new product they can promote for you. My goal is to get you to think of new ways to use promotional products. I wish you will executive some of the opinions I have laid out here and try to find out some different ways to use them as well. If you can use them properly ,these little decorates can help you go ahead of your competitors! Real-time Entertainment Advertising and Communication Tool REACT provides you the amazing opportunity to take advantage of the millions of dollars in technological expertise that supports the online skill games offered to your customers.
The competitive environment of the games of skill and ability to capture really make money, players and their return, day after day. Each visit to the custom-branded Game Console puts your marketing messages in front of your customers repetitively and continuously – at no additional cost! Operation of the front of the traditional advertising media, REACT current season includes new messages as often as you want to show to offer – all performed with no additional commission. Unheard of in the advertising/marketing realm before!
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Forming a Joint Venture Marketing Partnership When Economic Crisis Hits
April 9, 2009 by Christian · View Comments
When most business owners and entrepreneurs think about forming a joint venture, it is usually during positive economic times when business prospects are good. But what about forming a JV during a recession or when an economic downturn affects the region of your business?
Case Study: When the Times Get Tough, Capitalize on a JV
That’s just what Michael Henderson and Dave Harrison did. Bad economic times adversely affected their respective businesses when the building construction company they both depended on for a large percent of their livelihood went under and the business dried up. Rather than throw in the towel, they decided to team up and form a JV partnership.
Henderson was an experienced independent subcontractor electrician who went into business for himself in the 1980s. For almost two decades, he subcontracted electrical work for a successful home building company. While he completed electrical tasks on new homes, he worked alongside Harrison, another independent subcontractor specializing in plumbing.
During a particular subdivision home development project, the homebuilder suddenly went out of business and began liquidating in the middle of all the construction. That left Henderson and Harrison out of work and without future prospects, as they both depended heavily on the home building company.
Two Heads are Better Than One
However, rather than seeing the bleak picture and going out of business themselves, they took a positive outlook on the situation. They saw an opportunity to work on an upcoming large-scale construction project, but not individually. The projected called for both electrical and plumbing together. In order to bid on the project, they needed to pair up and register with the European Union and register to get a VAT, or value added tax, number. On a handshake, the two formed the joint venture, Henderson & Harrison, made a bid on the project, and won it. They have been working together ever since.
The two split the profits from their JV work 50-50. They did not work from a formalized written agreement, but just by a handshake. They say that a formal agreement is something they plan to draw up at some time because they do want to have a clear understanding of profit and asset division, and to determine the value of the assets, such as vehicles that have been acquired.
By matching talents and combining forces on bigger projects, they have both seen an increase in their income. Their business works because the dynamic of the two work in harmony. Henderson is the hands-on guy who supervises on-site projects with other subcontractors. With his technical plumbing knowledge, he is able to complete projects with exceptional quality. Harrison, by contrast, is the business partner who likes to meet people, make bids, and get the deals. They are both happy in their respective sides of the work they do through their joint venture.
The only thing they would do differently? They wish they could have started sooner. But only through a bad economic splash were they able to foresee a potential partnership, which has made them much more successful than going it alone.
Christian Fea is CEO of Synertegic, Inc. A Joint Venture Marketing firm. He exemplifies how to profit from Joint Venture relationships by creating profit centers with minimal risk and maximum profitability.
To discover more Joint Venture Marketing Strategies join his free Joint Venture Marketing Wealth Report.



