Twitter Weekly Updates for 2009-08-30

• 9 Ways to advertise for free. http://TwitPWR.com/pOj/ #
• Ways to boost online traffic. Danielle Babb. http://TwitPWR.com/pOk/ #
• Find strength in complimentary joint venture partners. http://TwitPWR.com/pPu/ #
• How to win over new kinds of readers. Sonia Simone. http://TwitPWR.com/pOn/ #
• Social media marketing basics. Facebook & blog promotion. Lee Odden. http://TwitPWR.com/pOp/ #
• Find strength in complimentary joint venture partners. http://TwitPWR.com/pPu/ #
• 17 ways to stay current with search marketing. Lee Odden. http://TwitPWR.com/pOq/ #
• Twitter to finally cash-in on Twitter sensation. Brian Solis. http://TwitPWR.com/pOB/ #
• Find strength in complimentary joint venture partners. http://TwitPWR.com/pPu/ #
• The self-improvement vortex. Michael Schrage. http://TwitPWR.com/pOD/ #
• An 18-minute plan for managing your day. Peter Bregman. http://TwitPWR.com/pOH/ #
• Find strength in complimentary joint venture partners. http://TwitPWR.com/pPu/ #
• 5 tips to employ online networking in the real world. CarolAnn Bailey-Lloyd. http://TwitPWR.com/pOO/ #
• How to extend your customer experience through social media. Peter Merholz. http://TwitPWR.com/pOE/ #
• How to deal with a needy client. Jun Loayza. http://TwitPWR.com/pOK/ #
• 6 tips to keep a mentor. Monica O'Brien. http://TwitPWR.com/pON/ #
• Track your Tweets. Marshall Sponder at smsmallbiz.com. http://TwitPWR.com/pVv/ #
• Build your list, grow your business. Gail Goodman. http://TwitPWR.com/pVy/ #
• In life timing is everything, on Twitter it’s more important than that. Nick Parkin. http://TwitPWR.com/pVz/ #
• Inside a secret blogging alliance. Darren Rowse. http://TwitPWR.com/pVA/ #
• Educate to dominate. Great article from Brian Clark. http://TwitPWR.com/pVC/ #
• There's no shortage of money, ideas or knowledge. However, there's a serious shortage of action and execution… #
• Cult culture as competitive advantage. Food for thought. Tony Tjan at HarvardBusiness.org. http://TwitPWR.com/pVE/ #
• 5 tools for your digital PR toolbox. Lee Odden. http://TwitPWR.com/pVD/ #
• Starting a successful blog is like planning an invasion. Darren Rowse. http://TwitPWR.com/pVB/ #
• Your Twitter account is still in jeopardy. http://TwitPWR.com/q5E/ #
• Get Serious About Joint Venture Negotiation. http://TwitPWR.com/q6e/ #
• Business-killing traps that every entrepreneur must avoid. http://TwitPWR.com/q5H/ #
• How to leverage Twitter for hiring. Sharlyn Lauby. http://TwitPWR.com/q5J/ #
• @barefoot_exec Thanks for the RT! I'm due to talk to Mark again in the next few days on an initial project. Thanks again for the intro!! in reply to barefoot_exec #
• Get Serious About Joint Venture Negotiation. http://TwitPWR.com/q6e/ #
• Integrate your online advertising. Danielle Babb. http://TwitPWR.com/q5O/ #
• "The pessimist complains about the wind. The optimist expects it to change. The leader adjusts the sails." #
• Get Serious About Joint Venture Negotiation. http://TwitPWR.com/q6e/ #
• Twitroduce – introduction service for Twitter. http://TwitPWR.com/q63/ #
• 3 tips for working with a PR firm. SmSmallbiz.com. http://TwitPWR.com/q5R/ #
• Get Serious About Joint Venture Negotiation. http://TwitPWR.com/q6e/ #
• If your ship doesn't come in, swim out to it. #
• And so we begin again… #
• Get Serious About Joint Venture Negotiation. http://TwitPWR.com/q6e/ #
• Learn how to connect with audiences to build loyal communities. Brian Solis. http://TwitPWR.com/q5U/ #
• FlashTweet – a complete twitter account management tool. http://TwitPWR.com/q68/ #
• Blogging as management, not marketing. John Maeda. http://TwitPWR.com/q5Z/ #
• 5 easy steps for a Joint Venture business plan. http://TwitPWR.com/qdA/ #
• The Twitter conference in LA. Blog.Twitter.com. http://TwitPWR.com/qdk/ #
• 13 things to do on Twitter besides tweet. Barb Dybwad. http://TwitPWR.com/qdi/ #
• 5 easy steps for a Joint Venture business plan. http://TwitPWR.com/qdA/ #
• Tips to develop your personal brand. Michael Port marketing guru. http://TwitPWR.com/qdd/ #
• How to find readers for a business blog. Darren Rowse. http://TwitPWR.com/qdl/ #
• 5 easy steps for a Joint Venture business plan. http://TwitPWR.com/qdA/ #
• The hidden goldmine within the LinkedIn companies tab. Liz Lynch. http://TwitPWR.com/qdj/ #
• How to drive traffic with repeat Tweets. Guy Kawasaki. http://TwitPWR.com/qd3/ #
• Stretch your dollar with horizontal marketing. Sarah Pierce. http://TwitPWR.com/qd4/ #
• 5 easy steps for a Joint Venture business plan. http://TwitPWR.com/qdA/ #
• Being helpful is the new black for marketing. Valeria Maltoni. http://TwitPWR.com/qd1/ #
• 5 fresh ideas for social media marketers. Jennifer Van Grove. http://TwitPWR.com/qd9/ #
• Turn web traffic into foot traffic. Justin Kitch. http://TwitPWR.com/qdb/ #
• How to gain market share with social media. Monica O'Brien. http://TwitPWR.com/qde/ #

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5 Easy Steps for a JV Business Plan

At the core of any successful business venture is a solid business plan. And a joint venture is no exception. Even though a full business plan may not be necessary for a JV, it is still important to prepare a blueprint that outlines the goals and strategies on how your JV will succeed. What are 5 essential inclusions in a JV business plan?

1. Identify Your Product and Market

What exactly is your JV product or service going to be? Will customers buy your product? Why? Identify what distinguishes your product from the competition. Is it quality? Convenience? Price?

Define your market and niche. Who are your target customers? What marketing techniques and strategies will reach your target customers? How will you price your product so customers will buy? You may need to simply put a reasonable price tag and watch what happens. Your market will reveal itself if you need to make any price adjustments.

2. Identify Your Place in Your Industry

Where does your product fit within a specific industry or niche? In order to properly place yourself, you should also identify strengths and weaknesses, as well as all known opportunities and threats that could have an impact on your joint venture.

Every business has weaknesses. Identifying them gives you an opportunity to improve. Recognize opportunities that can help your JV succeed and your strategy for taking advantage of them. Become aware of potential threats to your JV endeavor, including economic climate, important legislation, trends and technology.

3. Set Market Goals

What goals do you and your JV partner wish to achieve? Write down both short term and long term goals. Where do you want your JV to be in 30 days? 6 months? 2 years? Remember, goals are just possible achievable future markers. Refrain from planning to far into the future since goals constantly need to be revisited and updated.

4. Define Strategies and Actions

With goals identified, you also need to determine how you and your JV partner will accomplish your goals. What needs to happen to set things in motion? Determine actions and strategies that will help you get closer to your short and long term goals.

5. Create Measuring Devices

How will you and your JV partner know when you have met a goal? You’ll need to set timelines and deadlines for your action plans. As you reach your measured milestones, you can see if you are on track to accomplishing the short and long-term goals expectations. Your measuring devices will help you determine any changes needed in your tactics or strategies in order to keep the goal in sight.

A major key to your JV success is the completion of a great business plan. Keep this document handy for easy access and refer to often. Your ability to create a concise and comprehensive JV business plan will help your JV become the success you envisioned.

Christian Fea is CEO of Synertegic, Inc. A Joint Venture Marketing firm. He exemplifies how to profit from Joint Venture relationships by creating profit centers with minimal risk and maximum profitability.

To discover more Joint Venture Marketing Strategies join his free Joint Venture Marketing Wealth Report.

Get Serious About Joint Venture Negotiation

You have found a list of suitable potential joint venture partners and have approached a few with a proposal. One of them is excited about the proposition and is ready to move forward with the details. How do you proceed with the negotiation phase?

When you are ready to begin negotiations with your prospective JV partner, here are a few basic guidelines that can help make the most of your negotiation sessions and ensure that you reach a mutually successful agreement.

Know Your JV Partner’s Business

Nothing sounds more amateur than entering a negotiation with no knowledge of your potential partner’s business. Even if your potential partner is in the same business as you, there are still many factors that you need to know that affect his business. Research possible and unique problems and challenges with profits, resources, and marketing.

Research can be performed on the Internet. Read your potential JV partner’s website. Browse and read industry publications. Discover any message boards that mention your JV partner’s business.

And don’t forget to do “live” research as well. You could perform a “secret shopper” style of research to get knowledge about how customer service is performed. Purchase a product or service and test its boundaries. The more you know about your potential partner’s business, the better equipped you will be to handle negotiations.

Know Your Potential JV Partner

Find out as much as you can about the person you will be dealing with. Is he a delegator? Does he prefer to be “hands on” and involved in every little decision? Do as much research about your potential partner before you meet. You may ask previous customers or even an administrative assistant about how he responds to certain situations.

However, mostly you will learn much by face-to-face contact and posing questions to your potential JV partner. Find out what he values. What are his dreams? Fears? And what does he REALLY want? Design questions that will help you get to know your potential partner and discover the answers to these questions. It will go a long way in crafting a truly unique and personal JV agreement between the two of you.

Be Prepared to Educate About JVs

Your potential JV partner may not be savvy to the benefits of a JV arrangement. Be ready to have as much information that your potential partner requires to feel comfortable with the decision to from a JV.  Use articles, video, and other resources that can help convey the benefits of a successful JV.
Choose a Relaxed Atmosphere

A good negotiation will happen when both parties are relaxed and ready to communicate. That may be a restaurant, or meeting space, or even at a home. But make sure the environment is comfortable with no distractions while you negotiate.

A successful JV negotiation is when both you and your JV partner are happy with the arrangement. Neither of you should feel like you have a lesser part of the deal. However, if you want to help facilitate a good negotiation, follow these guidelines and you’ll be on your way to a happy and fulfilling JV with your partner.

Christian Fea is CEO of Synertegic, Inc. A Joint Venture Marketing firm. He exemplifies how to profit from Joint Venture relationships by creating profit centers with minimal risk and maximum profitability.

To discover more Joint Venture Marketing Strategies join his free Joint Venture Marketing Wealth Report.

Find Strength in Complimentary Joint Venture Partners

A joint venture is a strategic alliance arrangement between two or more businesses. The nature of a JV is that it’s mutually beneficial to both parties and allows the JV partners to continue running their own respective businesses. However, how can a joint venture be mutually beneficial to two independent and separate business entities?

Who is an Ideal Fit for Your Business?

If you want to consider whom you can partner up with in a JV arrangement, start by identifying your target customer and market. Who purchases your products or services? Are they younger, more outgoing spenders or perhaps a more conservative, older, and wealthier clientele?

Once you have solidly identified your main customer, it is just a matter of discovering and identifying other types of markets that your customers share. These are the markets from which you want to carefully hand pick a suitable JV partner.

Finding a Complimentary Service in Your Industry

One good example of an industry with complimentary services is real estate sales. A real estate broker’s main job is to list and show homes for sale to potential customers. However, they can increase business and contacts by teaming up with partners that have complimentary services needed by new homebuyers. For instance, a real estate agent could form a joint venture with a mortgage broker where it’s agreed to cross promote each other’s services. In many cases, new homebuyers look for a home before getting approved for a loan. In this instance, the real estate agent can simply refer his or her client to the mortgage broker as a good starting place for a loan application.

Ways to Form a Beneficial Joint Venture

What other services or products would be good for your customers or clients? Be creative and you’ll be able to come up with many suitable complimentary products or services in your industry or closely related industry. Use your creativity to form JVs so you can:

• Form complimentary products or services and offer package deals.
• Create joint seminars and promote yourselves jointly to a specific marketplace.
• Write articles and post them in each other’s newsletters and websites.
• Give special offers to your JV partner’s customers and have them do the same.
• Include a special offer or coupon for your product or service within their client mailings.
• Add links to and from each other’s web sites.
• Co-author a helpful “how to” booklet and then offer it as an exclusive gift to your mutual clients.
• Agree to refer clients to each other’s business for a nominal “referral fee”.

These are just quick examples of how a JV in a complementary industry can help your business. It’s also important to make sure you thoroughly know and understand what you recommend to your clients and customers. Try your potential JV’s products yourself. Would you use them? Be sure to protect your own business reputation if you recommend other products and services.

Creative JV arrangements can give a big boost to revenues if done properly. If you use your own creativity and savvy business acumen, you can discover a bountiful number of ways that a JV can help you.

Christian Fea is CEO of Synertegic, Inc. A Joint Venture Marketing firm. He exemplifies how to profit from Joint Venture relationships by creating profit centers with minimal risk and maximum profitability.

To discover more Joint Venture Marketing Strategies join his free Joint Venture Marketing Wealth Report.

Twitter Weekly Updates for 2009-08-23

• What's Up All: I'm earning money with twitter, while finding followers http://followe.rs/WX #
• How Leo got 100,000 blog subscribers in 2 years. Pretty impressive! http://TwitPWR.com/ofc/ #
• Twitter cracks down on pay-for-followers scheme. http://TwitPWR.com/pbV/ #
• 1st blog of the week. "Improve Your Joint Venture’s Success with Giveaways" http://TwitPWR.com/pi8/ #
• Active listening on the social web. It’s overrated. Brian Solis. http://TwitPWR.com/oGW/ #
• What does Google think of Twitter? Funny. http://TwitPWR.com/oGT/ #
• @DanaGoetz You're very welcome : ) in reply to DanaGoetz #
• 1st blog of the week. "Improve Your Joint Venture’s Success with Giveaways" http://TwitPWR.com/pi8/ #
• Flex time. A recession triple. Sylvia Ann Hewlett at HarvardBusiness.org. http://TwitPWR.com/piV/ #
• Followers, with an affiliate program! http://followe.rs/WX #
• The power of analogy. A little "LOL" for your Tuesday! http://TwitPWR.com/oGY/ #
• New Facebook lawsuit. This time, over online privacy laws. http://TwitPWR.com/piW/ #
• Network strategy and the anti-defense. Sounds kind of Blade Runner. Or does it? Umair Haque. http://TwitPWR.com/piU/ #
• 1st blog of the week. "Improve Your Joint Venture’s Success with Giveaways" http://TwitPWR.com/pi8/ #
• TomTom’s iPhone GPS car mount will work with iPod touch. Pretty cool! http://TwitPWR.com/pjk/ #
• 1st blog of the week. "Improve Your Joint Venture’s Success with Giveaways" http://TwitPWR.com/pi8/ #
• Work as play. Leo Babauta at ZenHabits.net. http://TwitPWR.com/oHu/ #
• Forget the business card. Just Google me. http://TwitPWR.com/oHv/ #
• 5 Lifelines for your startup. Amy Reinink at entrepreneur.com. http://TwitPWR.com/oHy/ #
• Too much of a good thing? "7 More Benefits of Joint Ventures" http://TwitPWR.com/ppl/ #
• "The greatest mistake you can make in life is to continually be afraid you will make one." – Elbert Hubbard #
• The new gymnastics of business. Part 1, the balance beam. Excellent article from Valeria Maltoni. http://TwitPWR.com/piY/ #
• Too much of a good thing? "7 More Benefits of Joint Ventures" http://TwitPWR.com/ppl/ #
• Innovate every day. 3 ways to stay creative beyond the start-up stage. Allison Gergley at entrepreneur.com. http://TwitPWR.com/pj7/ #
• Reverse your fortune with sound marketing. Kim T. Gordon at entrepreneur.com. http://TwitPWR.com/pje/ #
• Too much of a good thing? "7 More Benefits of Joint Ventures" http://TwitPWR.com/ppl/ #
• Don’t do these 12 things when writing headlines. Jonathan Morrow at CopyBlogger.com. http://TwitPWR.com/ppx/ #
• How to get past no. Simple but effective tips from Nathan Hangen at CopyBlogger.com http://TwitPWR.com/ppy/ #
• Too much of a good thing? "7 More Benefits of Joint Ventures" http://TwitPWR.com/ppl/ #
• The end of falling. Great article and video about OG New York skateboarder Andy Kessler. RIP. http://TwitPWR.com/ppH/ #
• Outlook for Mac to ship with next version. http://TwitPWR.com/oTX/ #
• If this headline doesn’t catch your attention, I failed. Brian Solis. http://TwitPWR.com/oTu/ #
• How to fly over recessionary obstacles. Great article from Peter Bregman. http://TwitPWR.com/ofd/ #
• The Ramones’ guide to killer content. Michael Aagaard at CopyBlogger.com. Awesome advice! http://TwitPWR.com/oTR/ #
• How Leo got 100,000 blog subscribers in 2 years. Pretty impressive! http://TwitPWR.com/ofc/ #
• Making the most of meta description tags. Rand Fishkin at seomoz.org. http://TwitPWR.com/oTx/ #
• The get-started-now guide to becoming self-employed. Leo Babauta with great insight & suggestions. http://TwitPWR.com/pv5/ #
• Unlimited supply (E.M.I.). Jonathan Salem Baskin spot on about flailing EMI record company. http://TwitPWR.com/pv6/ #
• The minimalist principle. Omit needless things. A must read at ZenHabits.net! http://TwitPWR.com/pv3/ #
• Plastics could be leaching chemicals into ocean. One more reason to use plastic products as little as possible. http://TwitPWR.com/pv4/ #
• "Being good in business is the most fascinating kind of art. Making money is art, working is art & good business is the best art."- Warhol #
• "What wisdom can you find that is greater than kindness?" – Jean Jacques Rousseau #
• Friday!! Woohoo! "Are You a Joint Venture Partner Who Listens?" http://TwitPWR.com/pC0/ #
• Prepare yourself for the next downturn. Great article from Peter Bregman. http://TwitPWR.com/oTW/ #
• Friday!! Woohoo! "Are You a Joint Venture Partner Who Listens?" http://TwitPWR.com/pC0/ #
• How to use Facebook for professional networking. Thourough breakdown from Boris Epstein at Mashable. http://TwitPWR.com/oZr/ #
• Making whuffie with Julia Allison. Great article. http://TwitPWR.com/p07/ #
• The 7 deadly sins of blogging. Sonia Simone at CopyBlogger.com. http://TwitPWR.com/oZq/ #
• Friday!! Woohoo! "Are You a Joint Venture Partner Who Listens?" http://TwitPWR.com/pC0/ #
• The art of doing nothing at ZenHabits.net. http://TwitPWR.com/jb7/ #
• My new boot! – http://flic.kr/p/6RZKJ7 #

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