• What to Do When Your JV Partner Doesn’t Perform0

    joint venture marketing It sounds so good at the beginning; you meet with a prospective partner, see eye-to-eye on your goals for the joint venture and then sign on the bottom line. Once the joint venture is established, your new partner suddenly becomes incommunicado. If you are facing a non-performing partner, there are some steps

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  • 4 Ways to Capture the Attention of a Prospective Partner0

    joint venture marketing You know that joint ventures have become a lucrative way to build your business with little up-front costs. However, knowing joint ventures are a good idea and actually launching one can be two very different things. The first step in any successful JV is attracting the right partner to the mix. Once

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  • The Structure of a Joint Venture Team1

    joint venture marketing Some joint ventures are relatively simple, with two companies coming together in a rather informal manner to pump up their marketing and build a customer base. Other joint ventures are significantly more complex, with more businesses involved in a partnership that becomes a separate entity in its own right. If you are

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  • Why You Don’t Have to Look for New Customers0

    joint venture marketing In a sluggish economy, finding new customers can be easier said than done. Many people simply don’t have the ability or the inclination to take a chance on a product or service offered by a company they have never heard of before. Why fight it? Instead of wasting your resources in search

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  • 5 Steps to Planning a Successful Joint Venture1

    joint venture marketing Joint ventures are one of the most effective ways to build a small business. Unfortunately, many business owners enter into these strategic alliances without sufficient forethought and preparation, which sabotages the process almost before it even begins. To help ensure your joint venture efforts are a complete success, we have five steps

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  • Squeeze Pages: What They Can Do for Your Joint Venture0

    joint venture marketing joint venture marketing Squeeze pages are a common marketing tool used to build a customer list and even boost sales in some situations. They can be particularly effective in joint venture marketing because you can team up with another business to lure their customers to your squeeze page as well. This article

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