Developing strategic business partnerships should be part of every small business owner’s growth plan for the company. A strategic business partnership has several benefits for the companies involved including: access to existing customers, quick penetration into new markets, enhanced branding, and others that may not be so apparent such as cost reduction benefits from utilizing [...]
Location based mobile apps such as Foursquare and SCVGR are another way for small businesses to reach customers that are actively using their mobile devices to update friends and followers about what they are doing including being your customer. Whether you want your business to be included in location based mobile applications or not, it [...]
Companies like Groupon and Living Social have developed large networks of customers that are actively seeking new products and services. Whether to participate in a daily is a big decision to make for a small business owner that is looking for exposure to a large existing customer base in their area. The deal sites are [...]
