joint venture marketing Still haven’t formed winning joint ventures because you can’t find the right partner? JVs are a great way to increase business and make more money, but you need to have the right partner to make it succeed. If you’re still looking for the perfect JV partner, here are some ways you can
joint venture marketing
Still haven’t formed winning joint ventures because you can’t find the right partner? JVs are a great way to increase business and make more money, but you need to have the right partner to make it succeed. If you’re still looking for the perfect JV partner, here are some ways you can focus your search and get started on a JV right away.
1. Subscribe to e-Newsletters
Smart people like to share their intelligence. That’s why you will find literally thousands of entrepreneurs on the Internet sharing their experience and advice. Many of these enterprising individuals have created a website that helps them spread the word about their moneymaking formula, marketing techniques, or their work.
Perform Google searches for popular sites, and look for links to recommended sites that offer the type of services or products you want in a JV. When you find one you like, sign up for their RSS feed if they have a blog, and subscribe to their email newsletter if offered. Usually subscribing is free, so what have you have to lose?
Get to know potential JV partners from their e-newsletters. When you feel you have found a perfect match, approach them with a proposal.
2. Read Trade Magazines
Trade magazines in your industry are also a good way to find a great JV partner. Read them all and look for articles highlighting or interviewing an entrepreneur for their innovation. These are the types of people you want on your side. You may have to conduct some additional research to find contact information, but use clues in the article to narrow a city and look for website information.
You might also look for entrepreneurs who have contributed an article with some fabulous insight to the industry. Usually an author gets a brief bio at the end of an article where you might find an email address or website. If you find a good prospect in a trade magazine, don’t let him or her pass you by!
3. Use a Matching Service
The Internet has a place for everyone. There are websites you can visit where you can get paired up with a potential JV partner, much like a dating service. Usually these websites charge a fee for their service, but you will find that there are lots of potential matches. You may choose to post a proposal for all members to read and let them contact you, or you could browse others’ posted proposals and find one that matches your JV interests.
These sites can be hit and miss. It may take a few months to find a good partner, but you need to calculate whether that subscription is worth the cost of finding one.
Your perfect JV partner is out there. Try using these options to make a search, and get creative with other ways you can find a good JV partner. With the right effort and focus, your JV business will be running full speed in no time.
christian fea is CEO of Synertegic, Inc. A joint venture marketing firm. He exemplifies how to profit from Joint Venture relationships by creating profit centers with minimal risk and maximum profitability.
To discover more joint venture marketing Strategies join his free joint venture marketing Wealth Report.